By Matilda Rudd For Daily Mail Australia

Published: 01:16 EDT, 15 March 2022 | Updated: 02:20 EDT, 29 March 2022

Women are losing their minds over a prestigious makeup brand's colour changing lipstick that alters as the temperature changes on your face.

In 2021 Ciaté London teamed up with Selling Sunset star Christine Quinn on a limited edition collection of products, one of which was the Colour Flip Lip Cream ($31).

TikTok users have only just clocked onto the unique formulation and have been using their platforms to test out the change for themselves.

Victoria Lyn applied the lip 'cream' in a video streamed to her five million followers, explaining that the colour she chose starts as a beautiful rich red colour before 'deepening' as the temperature around her cooled off

They change color with heat!?😳💄🔥Have you tried this lipsticks yet? @Ciaté London #makeup #lipstick #ciatelondon

Victoria Lyn applied the lip 'cream' in a video streamed to her five million followers, explaining that the colour she chose starts as a beautiful rich red colour before 'deepening' as the temperature around her cooled off.

Rubbing her lips back together to 'heat' them up changed the colour back to its original red.

Another TikToker named Michaela said she was so 'mindblown' by the lipstick that she had to test it by rubbing an ice cube against her lips.

'Wait until you see what happens with this lipstick... I can't believe it,' she said.  

The formula utilises patented technology to change colour depending on the temperature applied to the lips

The formula utilises patented technology to change colour depending on the temperature applied to the lips.

'A lightweight, transfer-proof shade transforming lip cream that works with your body temperature. It's long wearing and has been infused with nourishing ingredients for a comfortable wear,' the description reads on Mecca.

It's available in two signature shades with a classic-nude called 'Drama Queen' and brooding, Bordeaux red 'Ca$h Fetish'. 

The comments below have not been moderated.

The views expressed in the contents above are those of our users and do not necessarily reflect the views of MailOnline.

By posting your comment you agree to our house rules.

Do you want to automatically post your MailOnline comments to your Facebook Timeline?

Your comment will be posted to MailOnline as usual.

Do you want to automatically post your MailOnline comments to your Facebook Timeline?

Your comment will be posted to MailOnline as usual

We will automatically post your comment and a link to the news story to your Facebook timeline at the same time it is posted on MailOnline. To do this we will link your MailOnline account with your Facebook account. We’ll ask you to confirm this for your first post to Facebook.

You can choose on each post whether you would like it to be posted to Facebook. Your details from Facebook will be used to provide you with tailored content, marketing and ads in line with our Privacy Policy.

Published by Associated Newspapers Ltd

Part of the Daily Mail, The Mail on Sunday & Metro Media Group